Die NEXT Service Design 2013 beschäftigte sich am 16. September mit den wichtigsten Entwicklungen in den Bereichen Service Design, Design Thinking, Service Innovation und Service Experience. Internationale Sprecher und Cases von Unternehmen wie BMW, Telekom und GE inspirierten über 250 Besucher der von SinnerSchrader ausgerichteten Fachkonferenz.
"Jedes Produkt ist ein Service", erklärte Nils Wollny, Strategiegeschäftsführer von SinnerSchrader, in der vergangenen Woche auf der Konferenz NEXT Service Design in Berlin. Service Design, verstanden als Prozess der Entwicklung und Gestaltung von Dienstleistungen, wird das klassische Produktdesign massiv beeinflussen. Dieser Langzeittrend weg vom Produkt und hin zum Service mache Service Design zum
"Jedes Produkt ist ein Service", erklärte Nils Wollny, Strategiegeschäftsführer von SinnerSchrader, in der vergangenen Woche auf der Konferenz NEXT Service Design in Berlin. Service Design, verstanden als Prozess der Entwicklung und Gestaltung von Dienstleistungen, wird das klassische Produktdesign massiv beeinflussen. Dieser Langzeittrend weg vom Produkt und hin zum Service mache Service Design zum
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