For its new web presence at www.das-vierte.de, Das Vierte banks on stream5, one of the leading suppliers of online video technology. The TV channel uses the professional stream5 "PRO" package from the Munich-based company. The advantages are plain to see: video content can be not only managed but also marketed – the adserver connection is already integrated.
Das Vierte banks on the stream5 Video Machine as part of the new online marketing concept. With stream5 "PRO", advertisement financing for online videos is especially easy. Stream5 "Cockpit" administers the content, allowing videos to be managed intuitively and quickly. Clips are exchanged between new and existing channels using Drag & Drop. A detailed report supplies current traffic data and information about usage behaviour such as viewing numbers and minutes. The high performance stream5 "Content Delivery Network" supplies the videos on "Das Vierte" worldwide.
Via an integrated adserver connection, stream5 has set up interfaces to Adtech and Helios for the TV channel. Furthermore, the specialist from Munich has customised the video player to suit the new Das Vierte corporate design.
"We are very proud to have played a part, with our online video technology, in designing the new Das Vierte. The web presence fully utilises the strengths of our Video Machine and Das Vierte also profits economically from this," explains Christoph Hölzlwimmer, stream5 CEO.
"The stream5 online-video-technology offers new and innovative possibilities," remarks Roger Schneider, CFO at Das Vierte GmbH. A short time ago, the das-vierte.de web presence appeared with a fresh new look. The new video player offers video streams to the new programme for all format pages. www.das-vierte.de users can now view the fashion format "Look Magazine", or the "Globe Magazine" travel programme as well as the "Ghost Hunters" docutainment series in full length, at any time, via streaming.
Das Vierte banks on the stream5 Video Machine as part of the new online marketing concept. With stream5 "PRO", advertisement financing for online videos is especially easy. Stream5 "Cockpit" administers the content, allowing videos to be managed intuitively and quickly. Clips are exchanged between new and existing channels using Drag & Drop. A detailed report supplies current traffic data and information about usage behaviour such as viewing numbers and minutes. The high performance stream5 "Content Delivery Network" supplies the videos on "Das Vierte" worldwide.
Via an integrated adserver connection, stream5 has set up interfaces to Adtech and Helios for the TV channel. Furthermore, the specialist from Munich has customised the video player to suit the new Das Vierte corporate design.
"We are very proud to have played a part, with our online video technology, in designing the new Das Vierte. The web presence fully utilises the strengths of our Video Machine and Das Vierte also profits economically from this," explains Christoph Hölzlwimmer, stream5 CEO.
"The stream5 online-video-technology offers new and innovative possibilities," remarks Roger Schneider, CFO at Das Vierte GmbH. A short time ago, the das-vierte.de web presence appeared with a fresh new look. The new video player offers video streams to the new programme for all format pages. www.das-vierte.de users can now view the fashion format "Look Magazine", or the "Globe Magazine" travel programme as well as the "Ghost Hunters" docutainment series in full length, at any time, via streaming.
