At the EMO in Hanover SHW Werkzeugmaschinen received the largest single order in the history of the company. The contract was signed at the leading trade fair for metal-working and machining to supply ten travelling column machines with a total value of 15 million euros. Further orders from customers in Austria, Singapore and Bangladesh also contributed to an extremely successful exhibition as did promising talks with potential Russian and Chinese customers. However, despite a high export quota, the location of the new major customer came as a surprised.
"After a slow start to the year, our target of getting 50 machine orders this year is now within reach," SHW WM managing director Christian Hühn said with satisfaction. And the EMO has made a very significant contribution to this. At the fair, SHW Werkzeugmaschinen signed the largest single order in the company's history: Ten machines with a total value of approximately 15 million euros will be supplied to a metalworking company. And despite SHW WM being an export-oriented company, the best news of all is the customer comes from Baden-Wuerttemberg.
Appealing to customers through added value
Four travelling column machines of the Power-Speed 6 series are to be supplied with dual columns for synchronous machining. "Strictly speaking, there are two machines which communicate with each other," explains Christian Hühn. By synchronous machining of large, difficult-to-handle workpieces the customer can save an enormous amount of machining time and increase both productivity and quality and all this in a single setup. Managing Director Anton Müller: "This is confirmation of our strategy to offer customers added value through excellent technology and continuous innovation." In addition to the large order, two further machines one PowerSpeed 5 and one UniSpeed 6 are to be supplied immediately.
Sold even before the fair was the latest development of the traditional company, which was also on display on the stand: their first ever gantry machine with a dynamic tool changer. The new PowerBridge is a portal milling machine equipped with a completely new, dynamic toolchanger that swaps tools during machining and a control console that travels in the work zone. The machine will be going to Austria to the cooperation partner Fill, who helped develop the machine and will also sell it. Intensive discussions were also held with three other prospective buyers interested in the new machine. Following the record year 2012 and the successful trade fair, the joint managing directors see themselves well on the way to achieving their objective of further growth in 2013.
"After a slow start to the year, our target of getting 50 machine orders this year is now within reach," SHW WM managing director Christian Hühn said with satisfaction. And the EMO has made a very significant contribution to this. At the fair, SHW Werkzeugmaschinen signed the largest single order in the company's history: Ten machines with a total value of approximately 15 million euros will be supplied to a metalworking company. And despite SHW WM being an export-oriented company, the best news of all is the customer comes from Baden-Wuerttemberg.
Appealing to customers through added value
Four travelling column machines of the Power-Speed 6 series are to be supplied with dual columns for synchronous machining. "Strictly speaking, there are two machines which communicate with each other," explains Christian Hühn. By synchronous machining of large, difficult-to-handle workpieces the customer can save an enormous amount of machining time and increase both productivity and quality and all this in a single setup. Managing Director Anton Müller: "This is confirmation of our strategy to offer customers added value through excellent technology and continuous innovation." In addition to the large order, two further machines one PowerSpeed 5 and one UniSpeed 6 are to be supplied immediately.
Sold even before the fair was the latest development of the traditional company, which was also on display on the stand: their first ever gantry machine with a dynamic tool changer. The new PowerBridge is a portal milling machine equipped with a completely new, dynamic toolchanger that swaps tools during machining and a control console that travels in the work zone. The machine will be going to Austria to the cooperation partner Fill, who helped develop the machine and will also sell it. Intensive discussions were also held with three other prospective buyers interested in the new machine. Following the record year 2012 and the successful trade fair, the joint managing directors see themselves well on the way to achieving their objective of further growth in 2013.
