Pressemitteilung BoxID: 204733 (BASF Coatings GmbH)
  • BASF Coatings GmbH
  • Glasuritstraße 1
  • 48165 Münster
  • Ansprechpartner
  • Michael Golek
  • +49 (2501) 14-3747

Paint and concrete: a successful mix

BASF Coatings has a new partner in the Italian machinery industry

(PresseBox) (Burago Molgora/Udine, ) Industrial Coatings by BASF Coatings is now providing a colored protective finish for concrete mixers owned by the Italian company Le Officine Riunite - Udine Spa (Le ORU), part of the IMER Group. BASF Coatings is now supplying Le ORU a wide range of products, from primers for corrosion protection to waterborne topcoats in the colors gray and green, the characteristic colors of Le ORU's machines. These products are applied to all kinds of metal surfaces, including towers, tanks, silos, mixers, conveyers and other parts of their batching equipments.

The major motivation for the new partnership was BASF Coatings' portfolio, its expertise and its capacity to support the new customer with all its surface protection needs. On top of that, BASF Coatings' commitment to a long-term cooperation made it the ideal partner for the IMER Group.

The cooperation between the two companies, which are leaders in their respective markets, will open up new paths and offers good prospects for the future. "The industrial equipment sector is one of BASF Postcoatings' major commitments. We are looking forward to our partnership with Le ORU and to exploring the opportunities for us to enter new markets," explains Luca Cerini, Marketing Manager for Postcoatings at BASF Coatings Spa.

About Le Officine Riunite - Udine Spa

Le Officine Riunite - Udine Spa represents the Concrete Machinery Division of IMER Group and is the most important manufacturer of concrete batching plants in Italy, also occupying a leading position in many foreign markets. Its continuous product innovation enabled it to hold supremacy and to register many patents.

Further information about Le ORU and its products are available on the Internet address:

BASF Coatings GmbH

BASF Coatings, the Coatings Division of the BASF Group, develops, produces and markets a high-quality range of innovative automotive OEM coatings, automotive refinishes and industrial coatings as well as decorative paints. BASF has significant market positions in the Coatings sector in Europe, North America, South America and the Asia/Pacific region. In 2007 BASF Coatings achieved global sales of almost 2.6 billion euros. The internet address of BASF Coatings is

About BASF
BASF is the world's leading chemical company: The Chemical Company. Its portfolio ranges from oil and gas to chemicals, plastics, performance products, agricultural products, and fine chemicals. As a reliable partner, BASF helps its customers in virtually all industries to be more successful. With its high-value products and intelligent solutions, BASF plays an important role in finding answers to global challenges such as climate protection, energy efficiency, nutrition, and mobility. BASF has more than 95,000 employees and posted sales of almost €58 billion in 2007. Further information on BASF is available on the Internet at

BASF has been a committed partner to Greater China since 1885. It is one of the biggest foreign investors in the Chinese chemical industry. The company currently has more than 6,000 employees and operates 23 BASF wholly owned subsidiaries and 10 BASF joint ventures. In 2007, BASF achieved sales of about €4.4 billion in Greater China. For further information, please visit