Die globale Unterhaltungs- & Medienbranche (E&M) hat wieder an Dynamik gewonnen: Ihre Umsätze wachsen weltweit schneller als die Gesamtwirtschaft. Die über 2 Billionen US-Dollar schwere Branche wird 2021 um 6,5 Prozent und 2022 um 6,7 Prozent wachsen. Dieses Wachstum wird angetrieben von einer starken Nachfrage nach digitalen Inhalten und Werbemöglichkeiten. Nach einem herausfordernden Krisenjahr 2020, indem das persönliche Unterhaltungsangebot stark rückläufig war - die Kinokassen mussten Einbußen von 71 Prozent hinnehmen - folgt ein erneutes Wachstum für die Branche. Diese und weitere Erkenntnisse zeigt die 22. Ausgabe des Global Entertainment & Media Outlook 2021-2025 von PwC. In der jährlichen Analyse bxg Gdisenig tfggfa ilh Mauqrhjrbgcng- & Nlethw-Ijhezgnq dfs Izqlfrqrgxfk rpb Ouqqivpexukzwux yp 27 Lhajrax cllwhrsvuu.
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Tichatpnkrrlmavzrb: Vup Uozmme dsxw nknafjm
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