- MAZOR Surgical Technologies (HQ) Ltd.
- 7 HaEshel St. Southern Caesarea Industrial Park
- 38900 Israel
- Ori Hadomi
Mazor Surgical Technologies appoints Medical Robotics Veteran to lead US activities
With a proven track record as VP Sales at Intuitive Surgical, Christopher Sells expected to bring Mazor to center stage in US
Prior to joining Mazor, Mr. Sells was Senior Vice President of Global Operations at Hansen Medical Inc. which specializes in flexible medical robotics. While there, Mr. Sells, catapulted revenues by more than 300% in 5 quarters and product utilization by over 100%.
Mr. Sells played a significant role as VP of Sales at Intuitive Surgical Inc., establishing the daVinci Surgical Robotic System as the standard of care for prostatectomies. He merited consecutive US Vice President Awards for his achievements at Intuitive Surgical, which led to a 330% growth between 2001-2007.
Mazor's flagship product, SpineAssist®, is a robotic guidance system for spine surgeries, ensuring consistent accuracy, precision and safety to patients. SpineAssist has been successfully used in approximately 1,200 surgeries around the world, facilitating the accurate placement of over 6,000 implants, with no reported cases of nerve damage. Over 50% of these procedures were performed with a minimally invasive approach, while the average use of minimally invasive approaches within the spinal surgery market varies between 5% to 20% of spine surgeries.
"Sells' appointment will help drive Mazor to center stage as the provider of precise Robot-Based Guidance Systems for Spine Surgeries in the US" said Ori Hadomi, Mazor's CEO. "Mr. Sells will be tasked with building and leading Mazor's USbased sales team. I'm confident that his experience and track record will help us achieve our longterm goals for the US market, increasing the accessibility of our products to surgeons and the patients that they serve."
Christopher Sells Commented:" I am honored to join the Mazor Surgical Technologies Team and I firmly believe Mazor is the next "Major Player" in the robotic surgery revolution. After leading some of the industry's former success stories, joining Mazor is an opportunity of a lifetime. Considering Mazor's cuttingedge products and their proven benefit to patient outcomes, I have no doubt that we are ready to meet all challenges the US market poses and deliver precisesurgicalrobotic technology for better patient care."
MAZOR Surgical Technologies (HQ) Ltd.
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