Präsentation der Range Rover Velar Design-Philosophie „eduktionismus"
Gemeinsame Installation mit Textil-Partner Kvadrat
Erstes Großserienmodell mit textilen Premium-Bezügen
Land Rover BORN Awards für reduziertes Design
Der neue Range Rover Velar war nach seiner Premiere im Londoner Designmuseum nun zu Gast auf der weltweit wichtigsten Design-Messe in Mailand. Eine Installation im Museum La Permanente vergegenwärtigt die Velar Philosophie des ‘Reduktionismus’: Das Äußere des neuen SUVs streift vollends Komplexität ab, um echte Qualität zu enthüllen. Auch sein luxuriöses Interieur schafft durch elegante Unkompliziertheit Ruhe und Geborgenheit. Das Innendesign der Kabine offenbart darüber hinaus eine Premiere: die Verwendung von nachhaltigen Kvadrat-Premium-Textilien als Alternative
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