Anlässlich des Themenjahres 2012 "Geschäftsreiseziel Deutschland" präsentierte sich die Deutsche Zentrale für Tourismus e.V. in Wien (DZT) gemeinsam mit dem GCB German Convention Bureau e.V. sowie dem Cologne Convention Bureau der österreichischen Branche - darunter Kongressveranstalter, Geschäftsreise- Experten sowie wichtige Partner aus der Reisebranche und Medienvertreter. Herr Matthias Schultze, Geschäftsführer des German Convention Bureau beleuchtete Deutschlands neueste Ansätze und nachhaltige Trends für die Zukunft des Geschäftsreisetourismus und erklärte warum nachhaltiges Wirtschaften der Weg zum Erfolg ist. Darüber hinaus wurde über die speziellen Angebote der Medienhauptstadt Köln berichtet. Spannende Einschätzungen über die Zukunft der Medien und die Rolle der weltweiten Sportereignisse bxgnusrh bma Tostbfm Bzxdevtz Pbpcyp Sdluarwr, Uanvbphgucuz zh JPM-Lgosmj Izyi.
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