Pressemitteilung BoxID: 333341 (Bauer Gear Motor GmbH)
  • Bauer Gear Motor GmbH
  • Eberhard Bauer Straße 37
  • 73734 Esslingen
  • Ansprechpartner
  • Philip Crowe
  • +49 (711) 3518-0

Industry meets Design / Form follows Function

Design award for Danfoss Bauer GmbH / OneGearDrive(TM) -Hygienic succeeds in red dot design award

(PresseBox) (Esslingen, ) With its outstanding and innovative design, OneGearDrive(TM) -Hygienic by Danfoss Bauer GmbH managed to impress the jury of one of the most prestigious international design competitions. In the "red dot award: product design 2010" the OneGearDrive(TM) -Hygienic was awarded the "red dot" quality label for high design quality by the jury consisting of topclass experts. The festive awards presentation with more than 1,000 guests will take place in the Essen opera house, the Aalto-Theater, on 5 July 2010. In Essen, Germany, the 2010 European Capital of Culture, the product will then be presented in a fourweek special exhibition at the red dot design museum on the premises of the Zollverein colliery.

The geared motor OneGearDrive(TM) -Hygienic has been specially designed for hygiene sensitive areas such as in the food, beverage, cosmetic and pharmaceutical industries. Target was to design a drive unlimited in its usage, where no dirt traps or microorganisms could stick to its "outer surface". The typical cooling fins and fan for electric motors were taken away. The resulting smooth surface and rounded edges do not only allow cleaning and disinfection solutions to drain without a problem, but also opens totally new aesthetics and key stylistic elements in drive technology. Both motor and gearbox form an unadorned entity. The discrete design creates recognition, assignability and explains itself.

"All products that have won an award in the red dot design award had to convince an international expert jury of their quality. The products stand out from the masses with their excellent design and innovative approaches and proved their quality in one of the toughest design competitions worldwide," explains design expert Professor Dr. Peter Zec, initiator of the red dot design award. This year, designers and companies from 57 nations with a total of 4,252 products took part in the "red dot award: product design".

The exhibition of the winning products in the red dot design museum

Together with the other awardwinning products, OneGearDrive(TM) -Hygienic will be on display from 6 July to 1 August 2010 in the exhibition "Design on stage winners red dot award: product design 2010" at the red dot design museum on the premises of the 'Zeche Zollverein' World Cultural Heritage Site in Essen. After that it will be presented in the red dot design museum's permanent exhibition for at least one year. With approximately 1,500 products on more than 4,000 square metres, the red dot design museum houses the largest permanent exhibition of contemporary design worldwide.

The red dot design award

Today, the red dot design award, the origins of which go back to 1955, is the largest and most renowned design competition worldwide. It consists of the individual disciplines "red dot award: product design", "red dot award:communication design", and "red dot award: design concept". In 2009 the competition recorded about 12,000 entries from more than 60 nations.

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