PresseBox
Pressemitteilung BoxID: 588220 (Appcelerator)
  • Appcelerator
  • 200 Brook Drive, Green Park
  • RG2 6UB Reading
  • http://www.appcelerator.com/

Using Experience-driven Analytics to Improve the Success of Your Mobile Apps

(PresseBox) (Reading, ) This is the third in a series of four Continuous Mobile Innovation webinars. Continuous Mobile Innovation is Appcelerator's new approach for creating, delivering and analyzing mobile apps. It consists of three phases all optimized for the realities of a Mobile First world: Design-Driven Development, Continuous Delivery and Experience-Driven Analytics.

Do you have the insights that you need to improve your mobile apps quickly and accurately? Development teams spend weeks building new mobile apps, which are released with great anticipation. Once in production, however, most enterprises struggle to understand how they perform, what features are being used the most, where the problems are, and how to improve them for subsequent releases. They rely on superficial data such as the number of downloads, app store ratings and user comments, and are powerless to take actionable steps that will meaningfully improve business success and user adoption.

Appcelerator's new approach, Continuous Mobile Innovation, provides Experience-Driven Analytics to enable informed business decision-making by providing deep insight and visibility into the deployed apps and user behavior. In this webinar, Simon Berman, Sr. Director of Product Marketing will discuss this new approach and share real customer examples for driving mobility success with Experience-Driven Analytics.