Pressefach: Bitmanagement Software GmbH

EU research project "Fine" for interactive 3D soccer technology on future TVs

The Fine project will deliver live content to professional and home users which will be able to interact and freely ex plore a live-action 3D scene

(PresseBox) Berg near Munich, 13.07.2010, Project "Fine" to make passive watcher active participants of football matches / Bitmanagement has been mandated with the development of 3D software and a user survey / Fine project duration is 36 month, total cost 4,4 Mio. €, EU funding is 2,8 Mio. €

The "Freeviewpoint Immersive Networked Experience" project Fine is focused on developing a novel endtoend architecture for the creation and delivery of a new form of live media content. Fine will deliver live content to professional and home users which will be able to interact and freely explore a liveaction 3D scene. Bitmanagement Software GmbH, Berg near Munich, takes the 3D part which is focused on the creation of truly three dimensional content which could be shown on regular 2D devices, stereoscopic displays and projectors and even on autostereoscopic displays or future holographic monitors.

The innovative project offers the possibility to users to become part of the visual experience during a football match, because he himself makes his own choice of the viewpoint he wants to watch the match. He can choose four different options: He can follow a dedicated player ( Through function: behind him ), he can observe the player while watching him closely (watch him) or he can watch the match through the eyes of a player (from his position). Moreover the watching football fan can move freely in the stadium or on the pitch.

The goals of this application are to extend the notion of interaction, to exploit domestic activities and familiar settings. And to make user's environment part of the visual experience. In this context the 'Fine Home Survey' has been carried out in an artificial home user environment at Bitmanagement. The major challenge that has been addressed in the trial is to make the enduser feel like home. Due to the fact that in the interactive 3D mockups all above mentioned options have been already developed, the survey can be simulated with real spectators before project completion.

The project www.projectfine.eu which has a duration of 36 months has cost totaling of 4,4 million Euros, thereof EU funding is 2,8 million Euro. The funding is in line with the "Seventh Framework Programs (FP7) which is bundling all R & D relevant initiatives of the European Union under one roof. FP7 plays a considerable role for dedicated EU goals which are growth, competitiveness and employment in the European Union. In this context the new Program CIP for Competitiveness and Innovation Framework has some relevance. 10 Partner are engaged in the project Fine, which has been initialized by the Spanish Media Agency "Mediapro", Madrid, Spain.

More information at http://www.bitmanagement.com/...

About Bitmanagement Software GmbH

Bitmanagement is a provider of multimedia software with a focus on online interactive 3D visualization. The multimedia technology for 2D/3D, audio and video is realtime and Internetready. Based on the ISOstandard formats VRML/X3D, CityGML and COLLADA, MPEG-4 and Java, it allows an Interactive visualization of concepts and products.

Bitmanagement develops and markets a product portfolio of visualization software, which is composed of visualization software (BS Contact VRML / X3D, MPEG-4, Geo, Stereo and Mobile), documentation (BS SDK Package) for animation and different programming tools up to Workflow optimization such as BS Encrypt.

Bitmanagement was founded in 2002 by three former employees of the blaxxun interactive AG, Munich. The company achieved sales growth and positive result in 2008 and is "cash flow positive" in since its founding.

Bitmanagement is a board member of the "Web3D Consortium" (USA), which is responsible for the standardization and dissemination of 3D ISO standards for the Internet. Bitmanagement is simultaneously also a member of the" 3D Consortium "for the dissemination of stereoscopic visualization.

More information at: http://www.bitmanagement.com
Company Profile at: http://www.bitmanagement.de/...

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