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Andrew Bonar joins Emailvision as Worldwide Director of Deliverability

Industry expert in permission based marketing and email deliverability joins the leadership team

(PresseBox) (New York, ) Emailvision,the leading international software as a service (SaaS) company specializing in email, mobile and social marketing and customer intelligence, today announced that Andrew Bonar has joined the company asWorldwide Director of Deliverability. In this role, Andrew will be responsible for developing and evangelizing best practices in permission based marketing with Emailvision clients and industry associations. He will be supported by a global team of deliverability experts who will liaise with over 150 Internet Service Providers (ISPs) from around the world.

Nick Heys, CEO of Emailvision, said, "Email deliverability is mission-critical. With Andrew's knowledge, enthusiasm and passion for the industry, he is a perfect addition to Emailvision's leadership team. Our clients will certainly benefit from his expertise and guidance. I'm also delighted that Andrew will represent Emailvision at key industry associations that are dedicated to best practices in email sending and deliverability."

With more than 15 years of industry experience, Andrew Bonar is a recognized leader in the field of message sending and deliverability. In 1996, Andrew was a founder of the UK's oldest privately held ISP called Cheapnet Ltd. In 1998, he founded the UK's first eCommerce payment system called eBanx Ltd. From 2006, Andrew served as an independent consultant at organizations throughout Europe, the Middle East, Asia Pacific and the US. His consulting work was focused on helping companiesto successfully leverage the email channel.

Cyrille Saulnier, VP of Global Support and Services at Emailvision, said, "We're delighted to have him on the Emailvision team. The global support and services team are fully engaged with Andrew and his team. Together, we're working around the clock to ensure that Andrew's best practices are fully implemented in all of our client accounts."

Andrew Bonar commented, "The leadership team at Emailvision presented me with a terrific opportunity. With their full support, I'm in a position to directly influence 4000 organizations in 19 regions on their marketing relevancy and sending practices. Emailvision are in a position to lead the industry on permissionbased marketing and I'm very pleased to be part of this important initiative."

Andrew has a popular blog called EmailExpert.org and is frequently requested to speak at email marketing events around the world.

About SmartFocus

Emailvision powers smart email, mobile and social marketing with built-in customer intelligence. The Emailvision mission is to provide excellence in software and services for online relationship marketing. With offices and client service teams in 19 countries, Emailvision delivers 350,000 campaigns every month on behalf of 4,000 clients worldwide. This unprecedented quality of service is driven by 12 years of research and development and by Emailvision's 640 passionate employees. The company is privately owned by Francisco Partners.


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